AI Insights · Timothy · October 2023
Top 5 Travel and Local Apps in South Africa Q3 2023 Performance
A closer look at the performance of the top 5 Travel and Local apps on a unified platform in South Africa for Q3 2023, featuring details on weekly downloads and active user trends.
In the third quarter of 2023, the top 5 Travel and Local apps in South Africa showed varied performance trends on a unified platform. Here’s a closer look at the weekly downloads and active user trends for each app.
Booking.com: Hotels & Travel experienced steady weekly downloads, starting at around 16.3K in late June and fluctuating slightly before peaking at approximately 19.3K in mid-September. Active users also saw a gradual increase, starting at 275K and reaching up to 292K by the end of the quarter.
Google Maps maintained a strong download rate, beginning at 20.2K in late June and ending with a peak of 22.6K in late September. Active users showed a slight decline from 685K to 690K throughout the quarter, with a notable increase in mid-September to 691K.
City of Cape Town had a significant surge in downloads in mid-July, peaking at 23.7K, followed by a decline to 6.2K by the end of September. Active user data for this period was not provided.
FlySafair showed a notable increase in downloads, starting at 7.1K in late June and peaking at 16.6K in mid-September. Active users rose from 41.3K to 52.9K during the quarter, with a slight dip towards the end.
Airbnb saw a steady increase in downloads, beginning at 5.2K in late June and reaching a high of 8.1K in mid-September. Active users fluctuated slightly but remained strong, starting at 70K and peaking at 74.4K in mid-September.
These insights into the performance of the top Travel and Local apps in South Africa for Q3 2023 come from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower.
